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B2B Marketing & Artificial Intelligence (AI) B2B Marketing & Artificial Intelligence (AI)
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Entrepreneurship

38 posts
Board of Directors
  • Digital Transformation
  • Entrepreneurship

B2B Companies finally need Digital Competence

byMarc Gasser
14. May 2021
Product Positioning
  • Digital Transformation
  • Entrepreneurship
  • Performance management

New roles in marketing and sales in SaaS companies

byMarc Gasser
14. September 2020
Product Positioning
  • Entrepreneurship

Product positioning in 10 steps – the right way for efficient marketing

byMarc Gasser
14. September 2020
Predictable Revenue
  • Digital Transformation
  • Entrepreneurship

Predictable revenue: Turn your business into a sales machine!

byMarc Gasser
14. September 2020
Product Positioning
  • Digital Transformation
  • Entrepreneurship

Sales Engineering: The Future of Product Positioning on the Web

byMarc Gasser
14. September 2020
Sales Development Playbook
  • Digital Transformation
  • Entrepreneurship
  • Marketing Technology

Why certain products are successful and others are not

byMarc Gasser
14. September 2020
  • Entrepreneurship

Innovation management in Korea: Korea creates its innovation culture

byMarc Gasser
14. September 2020
  • Entrepreneurship

Pedalix in the NZZ

byMarc Gasser
14. September 2020
  • Entrepreneurship

The Mountaineer / Article in the Swiss IT Reseller

byMarc Gasser
14. September 2020
  • Entrepreneurship

Astina participates in Cassiber

byMarc Gasser
14. September 2020
B2B Marketing & Artificial Intelligence (AI)
  • Lean Management
  • Performance management
  • Artificial intelligence
  • Data science
  • Marketing Technology
  • Digital Transformation
  • Entrepreneurship
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