Leder Locher specialises in leather goods and is not only the oldest but also the biggest company within the branch in the entire German-speaking Switzerland. Tradition, quality, and service are values this Swiss company has maintained for decades. These values had to be transported to the digital age: Bringing tradition and innovation together and generating new sales opportunities by using an omni-channel strategy.
Therefore, in a first step, we implemented a webpage in magazine stile to make the user discover a new world for topics such as bags, travel, Accessoires and small leather goods. The aim was to create a platform which provides product- and service information as well as latest information about events, new arrivals, bestseller and tips and tricks for leather care.