Clay
Clay combines AI agents, enrichment from 150+ data sources, and workflows to transform scattered GTM data into instantly usable, accurate leads.
Company snapshot
- Headcount
- 1,094 (2026-01-01)
- Followers
- 168,987 (2026-06-19)
- HQ
- New York, NY
Headcount growth
Based on LinkedIn data.
Facts
- Pricing
- Freemium
- Industry
- Software Development
- Competitors
- ZoomInfoClearbitApollo.io
- Customers
- OpenAI, Vanta, Verkada, Sendoso, Anthropic, Coverflex, HubSpot, along with over 8,000 other users.
- Employees
- 1,367
- Followers
- 168,987
- Review created
- Last reviewed

Summary & Conclusion
Clay has established itself as an essential platform for go-to-market teams by 2026. By combining over 150 data sources with advanced AI agents like Claygent, the software enables unparalleled precision in lead enrichment and outreach automation.
Data Enrichment on a New Level
Clay offers access to over 150 premium data providers and aggregates information to achieve maximum coverage. Users report an increase in data coverage from 40% to 80% for specific data types.
Claygent: The AI Research Agent
One highlight is Claygent, an AI-powered agent that acts like a human researcher. It can search public databases, navigate forms, and extract individual data points.
Pricing and Value Analysis
Clay uses a credit-based consumption model. Getting started is free, and costs scale with the number of enrichments and AI queries. Its "glass box" philosophy makes it transparent where data comes from and how the AI arrives at its results.
Company
The creative tool for growth | Go to market with unique data — and the ability to act on it. Headquartered in New York; privately held; ~1,367 employees.
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